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GoHighLevel

CRM · reference only · Website

Summary

Commercial target for comparison only. Not evaluated for installation.

Evaluation Scores

Not yet evaluated

Research Notes

Feature List feature_list

Source: gohighlevel.ai, gohighlevel.com, centripe.ai, netpartners.marketing — 2026 marketing pages.

Sales CRM: Unlimited contacts, smart lists, tags, custom fields, notes, unified Conversation Inbox (SMS/call/WhatsApp/email/social threads). Pipelines: Visual kanban, multi-pipeline, stage automation triggers, pipeline value reporting. Marketing Automation: Visual workflow builder with if/then branching, multi-step sequences, triggers (form, stage, tag, custom field, last activity, time delay), workflow recipes. Email: Drag-drop builder, responsive templates, broadcasts, multi-step sequences, open/click tracking, unsubscribe mgmt, Mailgun. SMS/MMS: 2-way SMS, bulk SMS, drip sequences, Twilio, per-message pricing. Voice/Phone: Inbound call handling, call recording, missed-call text-back automation. AI (major 2026 push): • Voice AI — end-to-end inbound phone agent, qualifies leads, books meetings. • Conversation AI — 24/7 SMS + chat + FB Messenger response bot. • Content AI — generates email/SMS/page copy inside builders. • Workflow AI — audits automations, builds workflows from natural language. • AI Employee suite (bundles above + support/receptionist roles). Funnel/Website Builder: Unlimited funnels, drag-drop, multi-step, opt-in/sales/video/order/upsell/thank-you pages, full multi-page website builder, custom domain, blog, SEO, landing pages. Forms/Surveys: Multi-step survey builder, embeddable forms, conditional logic. Calendar/Booking: Individual + team + round-robin + group/class, booking page customisation, unique links, SMS + email reminders, Google + Outlook 2-way sync, double-booking prevention, show-rate reporting. Courses/Memberships: Membership areas, courses (inside funnel/site builder). Communities: Communities module (2024+) with group/member mgmt. Payments/Invoicing: Stripe one-time + recurring, checkout pages, funnel checkout, order bumps, 1-click upsells, invoicing, payment tracking. Products/Orders: Product catalog, subscriptions, inventory (basic). Reputation: Automated review requests (Google, FB), trigger-based, negative-feedback routing to private form, review score dashboard. Reporting/Dashboards: Email stats, funnel conversion, pipeline value, appointment show rate, FB/Google Ads performance, attribution, revenue-source attribution. Integrations: 200+; Stripe, Twilio, Mailgun, Zapier, FB Lead Ads, FB Messenger, IG DMs, GBP Messages, live chat, FB Ads, Google Ads, Google Analytics, Google Business, Google Calendar, Outlook, QuickBooks, Shopify, REST API. White-label/SaaS Mode: Full white-label (logo, domain, colors), unlimited sub-accounts, sub-account isolation, SaaS mode self-service, custom pricing tiers, client onboarding portal, recurring sub mgmt, revenue retention. Snapshots: Portable account configs, industry-specific templates, 1-click deploy (funnels, workflows, pipelines). Social: Social Media Planner — FB, IG, LinkedIn, X, GBP; single-calendar scheduling; multi-client; post perf. Mobile App: LeadConnector branded app for clients. Chat Widget: Website chat widget tied to Conversation AI. Affiliate Manager: Built-in affiliate tracking + payout. WordPress: Managed WP hosting add-on.